The Internet has completely changed the way people do business. There was once a time when people wanted to have the name of their business first in the Yellow Pages. This would greatly increase the chances of people contacting them first when searching for a particular service. Not a… Read more“What Is Citation Building for Local SEO, and Is It Effective?”

  Backlinks are one of the most high-risk, high-reward aspects of SEO. On one hand, you have the reward; a high ranking in Google that’s nearly impossible to dislodge. A site, once it has reached the stage of trusted authority, becomes a permanent fixture among the top results regardless of… Read more“Can a Website Rank Well Without Any Backlinks?”

  If you’re just now getting into the SEO game, you may find it disheartening to see the traffic and SERPs rank of your competitors. Those who have been at it much longer than you have had plenty of time to build their audiences and grow unopposed. Now that you’re… Read more“How to Outrank a Larger Website in Search Engines”

    From the perspective of the webmaster, color and font size doesn’t seem to have anything to do with SEO. From the perspective of the designer, SEO has very little to do with picking colors for an effective website. From both sides, there is a disconnect between design and… Read more“SEO Do’s and Don’ts with Font Sizes and Colors”

  It’s a showdown between heavyweights. Yoast in one corner, All in One in the other. They’re both powerhouses in the WordPress SEO scene. They’re both huge, robust plugins with dozens of valuable SEO features. They’re both capable of doing just about everything you could want with your blog SEO…. Read more“Yoast WordPress SEO Versus All in One SEO Pack”

  Reviews are incredibly important to your business. They influence customer decisions in a number of ways. This includes both positive and negative reviews. Positive reviews may be sponsored or false, while no business will pay for negative reviews. Public negative reviews are a way for a business to showcase… Read more“11 Tricks to Increase Your Google+ Reviews”

  Webmasters looking to optimize their site for SEO leave no stone unturned. Everything is a potential vector for site improvement, from the pixel height of the navigation links to the hex color code of the call to action buttons. The home page is absolutely one of the most important… Read more“How Many Words Should You Have on Your Homepage?”

  Meta tags are a type of tag included in your HTML, either in your site header or as attributes in links – effectively descriptors for other tags – that direct web browsers and search engines to parse your site in a particular way. Some of these tags are automatically… Read more“The Ultimate List of Google Recognized Meta Tags”

  It happens to everyone. Users come to your site, they look around for a moment, then they leave. They bounce off your page and back to the search engine. Some convert, some explore, many do neither. This is a scary thought for many marketers. If they aren’t sticking around,… Read more“How to Dramatically Lower the Bounce Rate of Your Website”

Some concerns in SEO are brand new. Issues come up every month with new technologies, new interactions and new rules. Some issues, on the other hand, are as old as communication itself. Since the dawn of language, some words have been considered taboo. Those words change across generations, but the… Read more“Can Profanity Hurt Your Search Engine Results?”